How we got here
Started with a specific frustration
In 2014, the people behind Prizavento kept running into the same problem: mobile apps that looked great in a pitch
deck but fell apart the moment a real user touched them. Navigation that assumed too much prior knowledge. Screens
that worked on desktop browsers but broke on a 5-inch display. Forms that took eleven taps to complete something that
should have taken three.
The studio formed around the idea that good mobile UX is mostly about removing things — unnecessary steps, ambiguous
labels, screens that exist because someone thought they should rather than because a user needs them. That discipline
is harder than it sounds, and it requires people who are comfortable saying no to a feature request when the data says
it adds friction.
Today we work with product teams, internal IT departments, and independent founders across the country. The problems
are different; the approach is the same.
~6
11
Years of focused
mobile UX practice
14
60+
Projects delivered
since founding